About SMS UK regulations and how to register in ActiveCampaign

Navigation: Main_Page > SMS > UK regulations > About SMS UK regulations and how to register in ActiveCampaign

About SMS UK Regulations and How to Register in ActiveCampaign

ActiveCampaign is dedicated to ensuring a seamless user experience while complying with the SMS regulations set by UK carriers. This article provides a comprehensive overview of the upcoming KYC (Know Your Customer) guidelines and the steps to register your account in ActiveCampaign, ensuring you can continue to leverage SMS messaging without interruption.

Introduction

As messaging services evolve, compliance with regulatory frameworks has become increasingly crucial, particularly for businesses operating in the UK. Starting in 2024, the UK will implement new KYC guidelines aimed at enhancing the security and trustworthiness of SMS communications. These regulations are in place to protect consumers from spam and fraudulent activities, making it essential for businesses to register their accounts accordingly.

KYC involves collecting key identifiers which serve to validate both individual users and organizations participating in A2P (Application-to-Person) communications. Non-compliance not only affects customer trust but can also hinder your ability to deliver messages effectively. ActiveCampaign aims to facilitate this registration process, ensuring a smooth transition as these regulations come into effect.

How to Access This Feature

To access the KYC registration in ActiveCampaign, begin by navigating to the **Settings** section within your dashboard. From there, select **SMS Manager** from the left-hand menu. This will lead you to the area designated for SMS management, where you can find the options for UK-based number registration.

Step-by-Step Instructions

Follow these detailed steps to register for KYC:

1. Click **Settings** > **SMS Manager** on the left menu.
2. Choose the **United Kingdom** option.
3. The “Sending SMS in the United Kingdom” page will load. Review the information needed to register on the upper right to gather your details before you start.
4. Click the **Begin verifying** button.
5. The next page will inform you about the information required to proceed. Click **Continue**.
6. Enter your **Business information** in the fields provided and click **Continue**.
7. Input your **Business address** and click **Continue**.
8. Provide your **Emergency address** in the required fields and click **Continue**.
9. Fill in your **Authorized Representative's** information, including full name, work email, and phone number, then click **Continue**. Note that this is the last page for entering information; once you click **Continue**, you cannot go back to edit.
10. Finally, click **Done**. Your registration status can be seen in the United Kingdom section on the SMS manager page.

If your KYC registration is rejected, you can re-register by following the steps above.

Configuration Options and Settings

The registration process involves several key configuration options that you must complete:

• **Business information**: Essential for identifying your organization.
• **Business address**: Where your business is registered.
• **Emergency address**: A secondary address for reachability in case of urgent matters.
• **Authorized Representative**: This person's details are crucial for KYC compliance and trust-building with carriers.

Each of these inputs aids in ensuring that your UK-based SMS messaging complies with the regulations put forth by UK carriers.

Best Practices and Tips

• **Plan Ahead**: If your ActiveCampaign account was created before June 4, 2024, ensure you register before September 30, 2024, to avoid interruptions.
• **Complete Requirements Promptly**: Gather all necessary information before starting the registration to facilitate a quick processing time.
• **Utilize Local Numbers**: Leveraging the newly assigned UK numbers will help improve message deliverability and recognition among your recipients.

Common Use Cases with Examples

1. **Customer Engagement**: Businesses can use SMS for sending offers or updates with enhanced trust, increasing recipient engagement through two-way messaging. 2. **Service Communication**: Using local numbers allows customers to text inquiries or requests, simulating a customer service line. 3. **Alerts and Notifications**: Companies can send important alerts to their customers, knowing that messages are more likely to be received due to the increased trust associated with registered numbers.

Troubleshooting Section

If you encounter issues during the KYC registration process, consider the following troubleshooting tips:

• Ensure that all information provided is accurate and matches with the official registered details of your business.
• Double-check that you have filled out all required fields before trying to submit.
• If a registration is rejected, review the feedback provided and ensure that you address any specific points of concern before re-registering.

FAQ

What type of information is required for registration? - You will need your company name, registration authority, registration number (CRN), website, registered address, emergency address, and details of an authorized representative (full name, work email, and phone number).

How long does it take to register? - Registration should take approximately 7 minutes to complete, and you can expect to hear back regarding your status within 2 business days.

Will there be any fees for registering my UK long codes? - No, there are no fees associated with registering your UK long codes.

What happens if my registration is rejected? - You can re-register by following the same steps outlined previously in this article.

Is there a deadline for registration? - Yes, accounts created before June 4, 2024, must register by September 30, 2024, while accounts created after this date will automatically go through the registration process.

How will KYC benefit my SMS campaigns? - By complying with KYC, your business will experience improved message deliverability, better recognition from recipients, and the ability to engage in two-way SMS communication with customers.

In summary, adhering to the UK KYC regulations is crucial for maintaining effective SMS communication. By following the registration process outlined above, businesses can ensure compliance and continue to engage with their customers effectively through ActiveCampaign. For more information on SMS sending, see the guides available on the ActiveCampaign site.