ACHQ Dashboard

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ACHQ Dashboard[edit | edit source]

The ACHQ Dashboard is a dedicated feature within ActiveCampaign's main dashboard designed specifically for franchisors. It provides a comprehensive overview of critical metrics and updates relevant to franchise operations. Understanding this dashboard is essential for franchisors to assess their account performances and stay informed about changes within their campaigns.

How to Access the ACHQ Dashboard[edit | edit source]

To access the ACHQ Dashboard, follow these steps: 1. Log in to your ActiveCampaign account. 2. Navigate to the Dashboard section from the main navigation menu. 3. Select the ACHQ Dashboard option to view the available metrics and information.

Step-by-Step Instructions[edit | edit source]

Once you have accessed the ACHQ Dashboard, various data points are presented to help assess your franchise's performance. Here are the primary components of the dashboard:

1. **Total Active**: This section provides the count of total active accounts across your franchise network. This metric allows franchisors to keep track of active engagement levels.

2. **Total Expired**: In this area, you can find the count of total expired accounts. Keeping an eye on expired accounts aids in understanding disengagement levels and potential areas for re-engagement strategies.

3. **Average Open Rate**: The average open rate represents the average open rates gathered from the last 30 days, drawn from individual account performance identified in Campaign Reports. This is critical for evaluating overall email engagement among the franchises.

4. **Average Click Rate**: This metric reflects the average click rates from the last 30 days, derived similarly from the accounts' campaign reports. A good click rate indicates how effective your campaigns are at prompting recipients to take action.

5. **Calendar**: A visual representation of both past and upcoming campaigns. Clickable entries within this section provide in-depth access to detailed campaign information, essential for reviewing previous campaigns and strategizing future ones.

6. **What’s New**: This is a news section featuring manually curated messages. It includes updates from press releases, notifications, feature releases, and other important communications aimed at keeping franchisors well-informed.

Configuration Options and Settings[edit | edit source]

The ACHQ Dashboard does not have extensive configuration options; however, the following elements are vital for its optimal use:

- **Campaign Reports**: Ensure that campaigns are consistently monitored for effective tracking of Average Open and Click rates. - **News Section Management**: Regularly check and update the What’s New section for the latest messages that need to be communicated to franchise owners.

Best Practices and Tips[edit | edit source]

- Regularly review the Average Open Rate and Average Click Rate to gauge the efficacy of your email marketing efforts. This can help inform your strategies moving forward. - Utilize the Calendar feature to plan and assess the timing of your campaigns effectively. - Stay proactive with the What’s New section to keep your franchisees updated and informed about changes that may affect their operations.

Common Use Cases with Examples[edit | edit source]

1. **Performance Monitoring**: A franchisor can log into the ACHQ Dashboard to quickly assess the activity across different franchises, identifying which locations may require more support or intervention.

2. **Campaign Planning**: By reviewing upcoming campaigns on the Calendar, franchisors can coordinate among franchisees to ensure marketing messages are aligned and effectively timed.

3. **Information Sharing**: The What’s New section serves as a communication tool for franchisors to inform their network about vital updates, such as new marketing tools or required actions on compliance.

Troubleshooting[edit | edit source]

If you're encountering issues with the ACHQ Dashboard:

- **Data Not Updating**: Ensure your internet connection is stable and refresh the page. Occasionally, dashboard elements can take time to pull the latest data. - **Access Issues**: Confirm that you have the necessary permissions to view the ACHQ Dashboard. - **Missing Information**: If specific metrics are absent, check if the associated campaigns have been properly recorded and reported.

FAQ[edit | edit source]

Q1: What types of accounts does the ACHQ Dashboard monitor? A1: The dashboard monitors both total active and expired accounts within the franchise network.

Q2: How is the Average Open Rate calculated? A2: The Average Open Rate is based on data from the last 30 days aggregated from each individual account's campaign reports.

Q3: Can I customize the metrics on the ACHQ Dashboard? A3: The ACHQ Dashboard features are fixed and do not have customization options.

Q4: Where can I find more detailed campaign data? A4: Detailed campaign performance can be accessed through the clickable items within the Calendar section.

Q5: Is the ACHQ Dashboard available for all ActiveCampaign plans? A5: No, the ACHQ Dashboard is only available on specific ActiveCampaign plans designed for franchisors.

Q6: How often should I check the ACHQ Dashboard? A6: It’s advisable to review the dashboard frequently to stay updated on campaign performances and account statuses.

Q7: What should I do if I notice unusual activity in account metrics? A7: If you observe anomalies, consider investigating the campaigns for any potential issues or reach out to ActiveCampaign support for assistance.

For further details, please refer to the official documentation on the Dashboard section. ```