AI Translations
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Introducing new AI Translations for Email
AI Translations for Email is a powerful, innovative feature available in ActiveCampaign that enables users to automatically translate and personalize email messages in each contact’s preferred language. This capability enhances user engagement and communication by breaking down language barriers without the manual effort typically involved in managing multiple versions of campaigns.
What is AI Translations and Why It Matters
AI Translations utilizes advanced artificial intelligence to detect the language preferences of each contact and translates the email's subject lines, body text, and calls to action accordingly. By allowing businesses to reach out in their customer's native languages, this feature not only improves engagement but also helps scale global marketing efforts efficiently. In an increasingly global marketplace, being able to communicate effectively in multiple languages is crucial for driving success and connecting with diverse audiences.
How to Access AI Translations
To start using AI Translations, follow these steps: 1. Log in to your ActiveCampaign account. 2. Navigate to the Email Campaigns section. 3. Create a new campaign or edit an existing one. 4. Look for the option to enable AI Translations in the campaign settings. 5. Purchase Activities if needed, as sending translated emails will utilize these credits.
For more detailed instructions on purchasing Activities, please refer to the additional resources section at the end of this article.
Step-by-Step Instructions
1. **Create a New Campaign**:
- Start by navigating to the Campaigns menu in your ActiveCampaign dashboard and select Create Campaign.
2. **Select AI Translations**:
- When setting up your email, locate the option to enable AI Translations. This is typically found in the campaign settings or under send options.
3. **Define Contact Language Preferences**:
- Ensure that your contacts have their preferred language set in their profiles. The AI will use this field to determine how to translate your email.
4. **Compose Your Email**:
- Draft the content of your email. The AI will handle the translation when sending, but it's crucial to make sure your original content is clear and easy to understand.
5. **Preview Translations**:
- Use the preview feature to see translated versions of your email. This allows for a quick review and the opportunity to edit any translations if necessary.
6. **Send Your Email**:
- After confirming translations and making edits, proceed to send your campaign. All translated copies will be sent according to each contact's set language.
Configuration Options and Settings
When using AI Translations, there are several key settings and options to manage: - Activities Usage: Each translated campaign send utilizes one Activity. If you send to 200 contacts with 50 requiring translations, it will cost 50 Activities. Original language mails do not incur additional charges. - Language Preferences: Each contact should have their language preference filled out accurately in their profile settings to leverage this feature effectively.
Best Practices and Tips
- **Review Translations**: Always review translated versions before sending. AI translation can be incredibly accurate, but ensuring the right tone and context is important for maintaining quality. - **Test Audience Segmentation**: Consider segmenting your audience based on language preferences to effectively target messages and measure engagement performance. - **Engaging Content**: When crafting original content for translation, aim for clear and straightforward language that can easily be translated into different languages.
Common Use Cases with Examples
- **Global Campaigns**: If you're launching a marketing campaign aimed at multiple countries, use AI Translations to create versions of the email that suit each region's language requirements. - **Customer Support**: Sending follow-up emails after support interactions in the customer's preferred language can enhance the customer experience significantly.
Troubleshooting
- **Translation Errors**: If some translations do not appear correctly, make sure the language preferences in the contact records are set appropriately. - **Missing Translations**: Check that the language data is complete in the profile settings. AI needs accurate preferences to function correctly.
Additional Resources
- How to purchase Activities: [1] - How to use AI Translations for Email: [2]
FAQ
1. **What are AI Translations?**
- AI Translations is an ActiveCampaign feature that automatically translates email content into the recipient's preferred language.
2. **How many languages are supported?**
- Actively, AI Translations supports over 75 languages for automatic translation.
3. **Do I need to manually create versions of my campaign for different languages?**
- No, AI Translations allows you to manage it all within a single campaign without manual duplication.
4. **How is the usage of Activities calculated for AI Translations?**
- Each translated send of the email counts as one Activity. If the original language is used, there is no charge for those sends.
5. **Can I edit the translations provided by AI?**
- Yes, you can preview and customize each translated version before sending the campaign.
6. **What do I do if the translations don't sound correct?**
- You can edit the translations in the preview stage to ensure that the tone and phrasing fit your brand's voice.
7. **Is there a cost associated with AI Translations?**
- Yes. While initial setup is included, each translated email send utilizes Activities, which may require a purchase.
With AI Translations, ActiveCampaign provides businesses an excellent opportunity to efficiently reach and engage a broader audience, ultimately enhancing marketing performance and customer satisfaction. ```