Headline

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How to add a headline to your ActiveCampaign page

Introduction

The Headline feature within ActiveCampaign allows users to enhance the visual appeal and organization of their landing pages by adding descriptive text elements. Headlines are crucial for guiding visitors through your content and emphasizing key messages. This feature plays a vital role in capturing attention and increasing engagement, making it an essential tool in your digital marketing arsenal.

Available for the Plus, Pro, and Enterprise plans, this feature can be utilized on any landing page created in ActiveCampaign. Adding and customizing headlines is straightforward, contributing significantly to the overall effectiveness of your web pages.

How to access this feature

To access the Headline feature, navigate to the ActiveCampaign dashboard:

1. Click on Website in the main menu. 2. Select Pages to view the overview of your pages.

Once you're in the Pages section, you can edit your existing pages or create new landing pages, where you will find the option to add headlines.

Step-by-step instructions

Follow these detailed instructions to add a headline to your ActiveCampaign page:

1. Navigate to Website > Pages to access your Pages overview.
2. Click on the desired Page name or select the Edit Design button to open the page editor.
3. In the page editor, locate the Headline block in the right-hand pane and drag it onto your page's canvas.
4. Double-click the newly added block to activate the text editor.
5. Replace the default placeholder text with your desired headline. Use the available toolbar to apply any styling you wish.
6. Click the checkmark button in the right bar to save your headline.

To update an existing headline, return to the page editor, double-click the headline you want to modify, and enter the new text.

Headline styling options

When adding or editing a headline, you'll have access to a modal toolbar that offers multiple styling options:

• Font tag: Choose from paragraph (P) or heading (H1, H2, H3, H4, H5, H6). The sizes of these tags are based on your page's theme.
• Font size: Adjust the size relative to your page theme's font settings.
• Bold: Make your headline bold for added impact.
• Italicize: Use italics for emphasis.
• Underline: Draw attention with underlined text.
• ALL-CAPS: Transform your text to uppercase letters.
• Alignment: Align the text to the left, center, right, or justify it.
• Line height: Control the spacing between lines of text.
• Letter spacing: Adjust the space between characters in your headline.
• Hyperlink: Add links to your headlines for additional functionality.
• Text color: Change the color of your text for better visibility or branding.

How to change the font type of your headline

To customize the font type of your headlines, follow these steps:

1. Click the Theme button located in the top right bar of the editor. 2. Under Font Family:

  * Click the Heading dropdown to select the desired font for headings.
  * Click the Body dropdown to choose the font for the body text.

Changes applied to the font settings will save automatically and influence all text on your page.

Best practices

- Utilize headlines to highlight essential information, guiding your visitors’ attention effectively. - Experiment with different font sizes and styles to create a visual hierarchy, making it easier for users to scan your content. - Maintain consistency in font type across your headlines and body text to reinforce your brand identity. - Avoid overcrowding pages with too many headlines; use them strategically to ensure clarity and focus.

Troubleshooting

If you encounter any issues while adding or editing headlines: - Ensure that you are on the correct page editor by navigating to the appropriate landing page. - Check if the theme settings allow for the changes you are attempting to make, particularly for font types and sizes. - If you cannot see the Headline block in the right pane, refresh the page or check for any updates to your ActiveCampaign account.

FAQ

1. What plans include the Headline feature?

The Headline feature is available on the Plus, Pro, and Enterprise plans of ActiveCampaign.

2. Can I add multiple headlines to a single page?

Yes, there is no limit to the number of headlines you can add to a page.

3. How do I style my headline?

You can style your headline using the toolbar that appears when you double-click the Headline block. Options include changing the font tag, adjusting size, and applying different text styles such as bold, italic, and underline.

4. Can I hyperlink my headline?

Yes, you can add hyperlinks to your headlines using the hyperlink option in the styling toolbar.

5. How do I change the default font for all my headings?

Go to the Theme section, and under Font Family, select your desired font for both headings and body text.

6. What if my changes don't save?

If changes do not save, make sure you are correctly following the steps and check your internet connection. You may also try refreshing the page.

7. Can I remove a headline block once added?

Yes, you can remove a Headline block at any time by clicking on it and selecting the delete option.

By utilizing the Headline block effectively, you can enhance the appeal and functionality of your landing pages within ActiveCampaign. ```