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{{Infobox software
<!-- Title is handled by the page name; no top-level heading needed -->
| name             = ActiveWoo
| developer        = ActiveWoo (acquired by DigitalME)
| operating_system = Cross-platform
| platform        = WordPress
| genre            = Marketing automation; e-commerce integration
| website          = {{URL|https://activewoo.com}}
}}


'''ActiveWoo''' is a commercial WordPress plugin that connects the [[WooCommerce]] e-commerce platform with the [[ActiveCampaign]] marketing automation service. The plugin synchronizes order and customer data from WooCommerce into ActiveCampaign to enable contact updates, tagging, and follow-up automations.<ref name="ac-app">{{cite web |title=Integrate ActiveWoo with ActiveCampaign |url=https://www.activecampaign.com/apps/activewoo-integration |website=ActiveCampaign Apps Marketplace |access-date=5 November 2025}}</ref><ref name="aw-site">{{cite web |title=ActiveWoo – Connect WooCommerce to ActiveCampaign |url=https://activewoo.com/ |website=ActiveWoo |access-date=5 November 2025}}</ref>
{| class="wikitable" style="float:right; width:26em; margin:0 0 1em 1em;"
|+ '''ActiveWoo'''
|-
! Platform
| WordPress
|-
! Type
| Marketing automation; e-commerce integration
|-
! Website
| [https://activewoo.com activewoo.com]
|}
 
'''ActiveWoo''' is a commercial WordPress plugin that connects the [[WooCommerce]] e-commerce platform with the [[ActiveCampaign]] marketing automation service. The plugin synchronizes order and customer data from WooCommerce into ActiveCampaign to enable contact updates, tagging, and follow-up automations.<ref>“Integrate ActiveWoo with ActiveCampaign.” ActiveCampaign Apps Marketplace. https://www.activecampaign.com/apps/activewoo-integration (accessed 5 November 2025).</ref><ref>“ActiveWoo — Connect WooCommerce to ActiveCampaign.” ActiveWoo. https://activewoo.com/ (accessed 5 November 2025).</ref>


== Features ==
== Features ==
ActiveWoo records WooCommerce order information to the linked contact in ActiveCampaign and can create or apply tags based on product stock keeping units (SKUs) or product categories. Documented use cases include abandoned-cart messaging, purchase tagging, and other post-purchase automations.<ref name="ac-app" /><ref name="aw-docs">{{cite web |title=Documentation |url=https://activewoo.com/documentation/ |website=ActiveWoo |access-date=5 November 2025}}</ref>
ActiveWoo records WooCommerce order information to the linked contact in ActiveCampaign and can create or apply tags based on product SKUs or product categories. Documented use cases include abandoned-cart messaging, purchase tagging, and other post-purchase automations.<ref>“Documentation.” ActiveWoo. https://activewoo.com/documentation/ (accessed 5 November 2025).</ref>


== Development and distribution ==
== Development and distribution ==
ActiveWoo is developed and distributed via its official website and is listed in the ActiveCampaign Apps Marketplace as a third-party integration
ActiveWoo is developed and distributed via its official website and is listed in the ActiveCampaign Apps Marketplace as a third-party integration for WooCommerce.<ref>“Integrate ActiveWoo with ActiveCampaign.” ActiveCampaign Apps Marketplace. https://www.activecampaign.com/apps/activewoo-integration (accessed 5 November 2025).</ref>
 
== Corporate activity ==
In January 2025, the digital agency DigitalME announced that it had acquired ActiveWoo; the acquisition was disclosed in company communications and social media posts.<ref>“DigitalME Announces Acquisition of ActiveWoo.” DigitalME Blog. 21 January 2025. (accessed 5 November 2025).</ref><ref>Ross Jenkins. “DigitalME has acquired ActiveWoo.” LinkedIn. 21 January 2025. https://www.linkedin.com/posts/ross-jenkins-97888950_digitalme-has-acquired-activewoo-activecampaigns-activity-7287558823895048194-WJxi (accessed 5 November 2025).</ref>
 
== Context ==
ActiveCampaign also provides its own WooCommerce integration; ActiveWoo is one of several third-party options in that ecosystem.<ref>“Connect WooCommerce to ActiveCampaign.” ActiveCampaign Help Center. 16 October 2025. https://help.activecampaign.com/hc/en-us/articles/115000652490-Connect-WooCommerce-to-ActiveCampaign (accessed 5 November 2025).</ref><ref>“Ways to integrate with WooCommerce.” ActiveCampaign Help Center. 17 March 2025. https://help.activecampaign.com/hc/en-us/articles/224445088-Ways-to-integrate-with-WooCommerce (accessed 5 November 2025).</ref>
 
== References ==
<references />
 
== External links ==
* [https://activewoo.com/ Official website]
 
[[Category:WordPress plugins]]
[[Category:E-commerce software]]
[[Category:Marketing automation software]]

Revision as of 08:58, 5 November 2025


ActiveWoo
Platform WordPress
Type Marketing automation; e-commerce integration
Website activewoo.com

ActiveWoo is a commercial WordPress plugin that connects the WooCommerce e-commerce platform with the ActiveCampaign marketing automation service. The plugin synchronizes order and customer data from WooCommerce into ActiveCampaign to enable contact updates, tagging, and follow-up automations.<ref>“Integrate ActiveWoo with ActiveCampaign.” ActiveCampaign Apps Marketplace. https://www.activecampaign.com/apps/activewoo-integration (accessed 5 November 2025).</ref><ref>“ActiveWoo — Connect WooCommerce to ActiveCampaign.” ActiveWoo. https://activewoo.com/ (accessed 5 November 2025).</ref>

Features

ActiveWoo records WooCommerce order information to the linked contact in ActiveCampaign and can create or apply tags based on product SKUs or product categories. Documented use cases include abandoned-cart messaging, purchase tagging, and other post-purchase automations.<ref>“Documentation.” ActiveWoo. https://activewoo.com/documentation/ (accessed 5 November 2025).</ref>

Development and distribution

ActiveWoo is developed and distributed via its official website and is listed in the ActiveCampaign Apps Marketplace as a third-party integration for WooCommerce.<ref>“Integrate ActiveWoo with ActiveCampaign.” ActiveCampaign Apps Marketplace. https://www.activecampaign.com/apps/activewoo-integration (accessed 5 November 2025).</ref>

Corporate activity

In January 2025, the digital agency DigitalME announced that it had acquired ActiveWoo; the acquisition was disclosed in company communications and social media posts.<ref>“DigitalME Announces Acquisition of ActiveWoo.” DigitalME Blog. 21 January 2025. (accessed 5 November 2025).</ref><ref>Ross Jenkins. “DigitalME has acquired ActiveWoo.” LinkedIn. 21 January 2025. https://www.linkedin.com/posts/ross-jenkins-97888950_digitalme-has-acquired-activewoo-activecampaigns-activity-7287558823895048194-WJxi (accessed 5 November 2025).</ref>

Context

ActiveCampaign also provides its own WooCommerce integration; ActiveWoo is one of several third-party options in that ecosystem.<ref>“Connect WooCommerce to ActiveCampaign.” ActiveCampaign Help Center. 16 October 2025. https://help.activecampaign.com/hc/en-us/articles/115000652490-Connect-WooCommerce-to-ActiveCampaign (accessed 5 November 2025).</ref><ref>“Ways to integrate with WooCommerce.” ActiveCampaign Help Center. 17 March 2025. https://help.activecampaign.com/hc/en-us/articles/224445088-Ways-to-integrate-with-WooCommerce (accessed 5 November 2025).</ref>

References

<references />

External links

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