ActiveWoo: Difference between revisions

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(Created page with "{{Infobox software | name = ActiveWoo | logo = <!-- optional --> | developer = ActiveWoo (acquired by DigitalME) | released = <!-- original release date unknown --> | operating_system = Cross-platform | platform = WordPress | genre = Marketing automation, e-commerce integration | website = [https://activewoo.com activewoo.com] }} '''ActiveWoo''' is a commercial WordPress plugin that connects the {{ill|WooCommerce}} e-...")
 
m (Adminpedia moved page Activewoo to ActiveWoo)
 
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{{Infobox software
'''ActiveWoo''' is a commercial WordPress plugin that connects the [[WooCommerce]] e-commerce platform with the [[ActiveCampaign]] marketing automation service. The plugin synchronizes order and customer data from WooCommerce into ActiveCampaign to enable contact updates, tagging, and follow-up automations.
| name          = ActiveWoo
| logo          = <!-- optional -->
| developer      = ActiveWoo (acquired by DigitalME)
| released      = <!-- original release date unknown -->
| operating_system = Cross-platform
| platform      = WordPress
| genre          = Marketing automation, e-commerce integration
| website        = [https://activewoo.com activewoo.com]
}}
 
'''ActiveWoo''' is a commercial WordPress plugin that connects the {{ill|WooCommerce}} e-commerce platform with the {{ill|ActiveCampaign}} marketing automation service. The plugin synchronizes order and customer data from WooCommerce into ActiveCampaign to enable contact updates, tagging, and follow-up automations.<ref name="activecampaignapp">{{cite web |title=Integrate ActiveWoo with ActiveCampaign |url=https://www.activecampaign.com/apps/activewoo-integration |website=ActiveCampaign Apps Marketplace |access-date=5 November 2025}}</ref><ref name="activewoosite">{{cite web |title=ActiveWoo – Connect WooCommerce to ActiveCampaign |url=https://activewoo.com |website=ActiveWoo |access-date=5 November 2025}}</ref>


== Features ==
== Features ==
ActiveWoo records WooCommerce order information to the linked contact in ActiveCampaign and can create or apply tags based on product stock keeping units (SKUs) or product categories. The plugin’s documented use cases include abandoned-cart messaging, purchase tagging, and other post-purchase automations.<ref name="activewoosite" /><ref name="activecampaignapp" />
ActiveWoo records WooCommerce order information to the linked contact in ActiveCampaign and can create or apply tags based on product SKUs or product categories. Documented use cases include abandoned-cart messaging, purchase tagging, and other post-purchase automations.


== Development and distribution ==
== Development and distribution ==
ActiveWoo is developed and distributed via its official website and is listed in the ActiveCampaign Apps Marketplace as a third-party integration for WooCommerce.<ref name="activecampaignapp" />
ActiveWoo is developed and distributed via its official website and is listed in the ActiveCampaign Apps Marketplace as a third-party integration for WooCommerce.


== Corporate activity ==
== Corporate activity ==
In January 2025, the digital agency '''DigitalME''' announced that it had acquired ActiveWoo. The acquisition was disclosed through the company’s blog and social media posts.<ref>{{cite web |title=DigitalME Announces Acquisition of ActiveWoo |url=https://digitalme.agency/blog/activewoo-acquisition |website=DigitalME Blog |date=21 January 2025 |access-date=5 November 2025}}</ref><ref>{{cite web |title=DigitalME has acquired ActiveWoo |url=https://www.linkedin.com/posts/ross-jenkins-97888950_digitalme-has-acquired-activewoo-activecampaigns-activity-7287558823895048194-WJxi |website=LinkedIn |date=21 January 2025 |access-date=5 November 2025}}</ref>
In January 2025, the digital agency DigitalME announced that it had acquired ActiveWoo. The acquisition was disclosed in company communications and social media posts.


== Context ==
== Context ==
ActiveCampaign also provides its own WooCommerce integration. ActiveWoo is one of several third-party options referenced in the broader ecosystem around that platform.<ref>{{cite web |title=Connect WooCommerce to ActiveCampaign |url=https://help.activecampaign.com/hc/en-us/articles/207317410-Connect-WooCommerce-to-ActiveCampaign |website=ActiveCampaign Help Center |date=16 October 2025 |access-date=5 November 2025}}</ref><ref>{{cite web |title=Ways to integrate with WooCommerce |url=https://help.activecampaign.com/hc/en-us/articles/207317410 |website=ActiveCampaign Help Center |date=17 March 2025 |access-date=5 November 2025}}</ref>
ActiveCampaign also provides its own WooCommerce integration. ActiveWoo is one of several third-party options in that ecosystem.
 
== See also ==
* [[WooCommerce]]
* [[ActiveCampaign]]
* [[Marketing automation]]
* [[WordPress plugin]]


== References ==
== References ==
{{reflist}}
* "Integrate ActiveWoo with ActiveCampaign", ActiveCampaign Apps Marketplace. [https://www.activecampaign.com/apps/activewoo-integration activecampaign.com] (accessed 5 November 2025) 
* "ActiveWoo — Connect WooCommerce to ActiveCampaign", ActiveWoo. [https://activewoo.com/ activewoo.com] (accessed 5 November 2025) 
* "Documentation", ActiveWoo. [https://activewoo.com/documentation/ activewoo.com/documentation] (accessed 5 November 2025) 
* "DigitalME Announces Acquisition of ActiveWoo", DigitalME Blog (21 January 2025). 
* Ross Jenkins, "DigitalME has acquired ActiveWoo", LinkedIn (21 January 2025). [https://www.linkedin.com/posts/ross-jenkins-97888950_digitalme-has-acquired-activewoo-activecampaigns-activity-7287558823895048194-WJxi link] 
* "Connect WooCommerce to ActiveCampaign", ActiveCampaign Help Center (16 October 2025). [https://help.activecampaign.com/hc/en-us/articles/115000652490-Connect-WooCommerce-to-ActiveCampaign help.activecampaign.com] 
* "Ways to integrate with WooCommerce", ActiveCampaign Help Center (17 March 2025). [https://help.activecampaign.com/hc/en-us/articles/224445088-Ways-to-integrate-with-WooCommerce help.activecampaign.com] 


[[Category:WordPress plugins]]
== External links ==
[[Category:E-commerce software]]
* [https://activewoo.com Official website]
[[Category:Marketing automation software]]
[[Category:Software integrations]]

Latest revision as of 09:09, 5 November 2025

ActiveWoo is a commercial WordPress plugin that connects the WooCommerce e-commerce platform with the ActiveCampaign marketing automation service. The plugin synchronizes order and customer data from WooCommerce into ActiveCampaign to enable contact updates, tagging, and follow-up automations.

Features[edit | edit source]

ActiveWoo records WooCommerce order information to the linked contact in ActiveCampaign and can create or apply tags based on product SKUs or product categories. Documented use cases include abandoned-cart messaging, purchase tagging, and other post-purchase automations.

Development and distribution[edit | edit source]

ActiveWoo is developed and distributed via its official website and is listed in the ActiveCampaign Apps Marketplace as a third-party integration for WooCommerce.

Corporate activity[edit | edit source]

In January 2025, the digital agency DigitalME announced that it had acquired ActiveWoo. The acquisition was disclosed in company communications and social media posts.

Context[edit | edit source]

ActiveCampaign also provides its own WooCommerce integration. ActiveWoo is one of several third-party options in that ecosystem.

References[edit | edit source]

  • "Integrate ActiveWoo with ActiveCampaign", ActiveCampaign Apps Marketplace. activecampaign.com (accessed 5 November 2025)
  • "ActiveWoo — Connect WooCommerce to ActiveCampaign", ActiveWoo. activewoo.com (accessed 5 November 2025)
  • "Documentation", ActiveWoo. activewoo.com/documentation (accessed 5 November 2025)
  • "DigitalME Announces Acquisition of ActiveWoo", DigitalME Blog (21 January 2025).
  • Ross Jenkins, "DigitalME has acquired ActiveWoo", LinkedIn (21 January 2025). link
  • "Connect WooCommerce to ActiveCampaign", ActiveCampaign Help Center (16 October 2025). help.activecampaign.com
  • "Ways to integrate with WooCommerce", ActiveCampaign Help Center (17 March 2025). help.activecampaign.com

External links[edit | edit source]