Send Campaign

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How do I send a campaign to a single contact?

ActiveCampaign allows you to efficiently manage campaigns to your contacts. One of the handy features is the ability to send a previously sent campaign to a single contact directly from their profile. This can help to ensure that important communications reach intended recipients who may have missed them.

Why It Matters

Sending campaigns to individual contacts can be a powerful tool for targeted communication, allowing you to reach out to specific individuals based on their preferences or missed engagements. It streamlines the process of following up with contacts who are subscribed to your lists and ensures that significant updates or promotions can be easily accessed by the right person.

How to Access This Feature

To utilize the feature for sending a campaign to a single contact, you'll start from the main navigation area of your ActiveCampaign account.

Step-by-Step Instructions

Here’s how to send a campaign to a single contact:

1. Click Contacts in the left menu to navigate to the Contacts Overview page.
2. Locate the contact you wish to resend a campaign to.
3. Click the contact's name or email address to open their profile record.
4. Click the Send a Campaign button.
5. A "Send This Contact a Campaign" modal will appear. Click the Campaign dropdown then select the campaign you wish to resend.
6. Click the Send button.

The campaign will be sent immediately to the contact, and a confirmation message will appear at the top of the profile record, letting you know that the campaign was successfully sent.

Configuration Options and Settings

This feature allows you to send standard campaigns that must meet specific requirements:

• The campaign should have a Sent status.
• Only standard campaigns created in the Campaigns section of your ActiveCampaign account can be sent.
• Campaign types that are **not supported** for this feature include:

 * Automation emails
 * Auto Responder emails
 * Date Based emails
 * RSS Triggered emails
 * Split Test emails
 * Any campaign in draft status
 * Opt-in confirmation emails
 * Personal, 1:1 emails

Additional requirements for the contact receiving the campaign include:

• The contact must be subscribed to at least one of the lists the original campaign was sent to.
• The contact must meet the original segment criteria of the sent campaign.
• The contact cannot be on your account's exclusion list.

Best Practices and Tips

Here are some best practices to consider when sending campaigns to individual contacts:

• Ensure that the contact is part of the appropriate list before initiating the resend.
• Double-check to see if the original segment criteria can still apply to the contact.
• Keep in mind that sending campaigns might require additional follow-up communication if the contact does not engage.

Common Use Cases with Examples

1. **Follow-up on Non-opens**: If you notice that a particular contact did not open a significant promotional email, resending this email could improve engagement.

2. **Targeted Offers**: If you have a special offer that fits a contact's profile, resending a campaign that contains this offer can yield better conversion rates.

3. **Updates on Recent Changes**: For contacts who may have missed announcements regarding changes in services or products, sending a campaign directly helps keep them informed.

Troubleshooting Campaign Send Errors

There are a few reasons why you may encounter a "Campaign failed to send" message:

• **The contact is on your exclusion list**. If this occurs, it's because the contact was added manually or because they clicked the "unsubscribe all" link in your emails. You can remove them from the exclusion list if needed, but note that they may still remain unsubscribed from your lists.

• **The contact does not meet the original segment criteria of the campaign**. If this error appears, you will need to use the Resend this Campaign feature available on the Campaigns overview page to create a new campaign based on the original one, ensuring the new segment includes the email address of the intended contact.

Related Features

For other campaign-related actions, you might want to explore:

• Resend Campaign: Resending a campaign to a broader audience based on specific criteria.
• Automation: Automating follow-up emails or sequences to contacts.

FAQ

1. Can I send a campaign to multiple contacts at once?

- No, this feature is specifically for sending to a single contact only.

1. What types of campaigns can I send using this feature?

- You can only send campaigns that have a Sent status and are standard campaigns created in the Campaigns section.

1. What happens if the contact is unsubscribed from one of the lists?

- If the contact is unsubscribed, they cannot receive the campaign despite being included in the other lists.

1. Can I customize the campaign before sending it?

- No, the campaign will be sent in its original format as previously sent.

1. Is there a way to check if the campaign was successfully sent?

- Yes, a confirmation message will appear at the top of the profile record after sending the campaign.

1. What if I need to resend to multiple specific contacts later?

- For resending to multiple contacts, refer to the instructions on how to use the feature for resending campaigns to groups.

1. Can I change a campaign status after sending?

- Once a campaign is sent, its status cannot be changed; it remains as "Sent."

In summary, using the Send Campaign feature effectively can streamline communications and enhance contact engagement within ActiveCampaign. By following the outlined steps and best practices, you can ensure successful outreach to individual contacts when necessary. ```