Social Links

```mediawiki Navigation: Main_Page > Campaigns > Social Links

Use Social Links in Your Campaigns

Introduction

The Social Links feature in ActiveCampaign allows you to integrate social media icons into your email campaigns and automation messages. This capability is crucial for enhancing your communication by directing subscribers to your social media profiles, encouraging them to engage with your content, and enabling them to share your communications across their social networks. By incorporating social links, businesses can increase their reach and foster community interaction, making it a valuable tool in email marketing strategies.

How to Access This Feature

To use the Social Links feature, you'll need to access your campaign or automation email through the ActiveCampaign Email Designer or the Classic Designer. Both designs offer the capability to add social links, but the method of integration differs slightly between the two.

Step-by-Step Instructions

Using the Email Designer

1. Navigate to the campaign or automation email you wish to update. 2. Click **Edit** to open the email designer. 3. Drag the Social Links content block into your email. 4. Click on the Social Links container to access the sidebar settings menu. 5. From the **Link** dropdown, choose **Site** if you wish to redirect subscribers to your social media pages and enter your social media URL in the corresponding field. 6. Alternatively, if you want subscribers to share your communication, select **Share** from the dropdown. 7. Update the **Preview Link** to the relevant social media page URL. 8. To remove any unwanted networks, click the trash icon next to them. 9. To reorder social networks, delete existing ones and add them back in your desired sequence using the Plus (+) symbol.

Using the Classic Designer

1. Navigate to your email in the campaign or automation. 2. Click **Edit** to enter the email designer. 3. Drag the **Social Links** content block into your email. 4. The Social Link Builder modal will open. Here, you can set links either to redirect or to allow sharing of your communications. 5. For redirection, enter the relevant social media URLs in the specified fields. 6. Toggle any unwanted network to **Off**. 7. To reorder networks, click the hamburger icon for each and drag them into the desired position.

Configuration Options and Settings

Customizing your Social Links allows you to align them with your branding and aesthetic preferences. Below are some options to consider:

Customizing Social Icons

• To make aesthetic adjustments, you can modify button styles and themes.
• In the Email Designer, click into the Social Icons container to display the sidebar settings where you can choose icon designs and sizes.
• The Classic Designer allows you to toggle button styles between Flat or 3D appearances and customize colors.

Themes

In the Classic Designer, you can choose from various themes for your social icons (square, round, or hexagon). To select a theme: 1. Click your preferred shape under the **Theme** section. A checkmark will appear next to your selection. 2. Preview your choices in the **Preview** box to visualize how your buttons will look. 3. Click **Save** to apply your customized icons.

Editing Your Social Links

Once the Social Links content block is added, you can make further adjustments before sending. Using the Email Designer: 1. Click into the Social Icons container. 2. Use the sidebar to modify background colors, adjust alignment, edit icon selections, and set padding options.

To manipulate links in the Classic Designer, click directly on the **Social Links** block and make changes as needed via the modal toolbar.

Best Practices and Tips

- Ensure that you regularly check that the social media URLs are correct and functional to avoid broken links. - Consider the placement of social links within your email to optimize visibility and engagement. - Maintain a balanced selection of social networks to avoid overwhelming subscribers with options. Focus on the platforms most relevant to your audience. - Utilize analytics by checking the Reports page to understand how many shares and interactions your emails are generating on social media.

Troubleshooting

If you encounter issues using the Social Links feature, consider the following steps: - Verify that you are using the latest version of the email designer software. - Ensure all URLs entered for social media are correct and active. - If social links do not display as expected, check that they are enabled in your email settings. - If you cannot access certain features of the designer, confirm that your subscription plan supports the Social Links capability.

FAQ

What are Social Links?

Social Links are icons that allow subscribers to link to your social media profiles or share your email content on their networks.

How do I add social links to my emails?

You can add social links through the Email Designer or the Classic Designer by dragging the Social Links content block into your email.

Can I customize the appearance of social links?

Yes, you can customize the size, style, and theme of the social icons to align with your branding.

What happens when a contact shares my email on social media?

You can track shares through the Reports page, where you will find data on total shares and the specific contacts who shared your email.

Are social links compatible with all ActiveCampaign plans?

Yes, the Social Links feature is available for Starter, Plus, Pro, and Enterprise plans.

How can I reorder social media icons?

In both the Email Designer and Classic Designer, you can reorder icons by deleting existing ones and adding them back in your preferred sequence.

What should I do if a social media platform is missing from the options?

If a network you wish to use is not available, you can provide feedback to ActiveCampaign for future inclusion.

For more detailed information, please refer to the [ActiveCampaign Help Center](https://help.activecampaign.com/hc/en-us/articles/4408732634002). ```