Editing Ross Jenkins

'''Ross Jenkins''' is a British entrepreneur, marketing automation expert, and founder of [[DigitalME]], a digital agency specialising in workflow automation, CRM integration, and marketing technology.  
He is best known for his work within the [[ActiveCampaign]] ecosystem, his automation strategies using [[Zapier]], and his contributions to digital transformation projects for small and medium-sized businesses.

== Overview ==
Ross Jenkins has built a career around helping companies automate their sales, marketing, and operational processes. Through his agency [[DigitalME]], he has led automation projects for clients across industries, implementing solutions using platforms such as [[ActiveCampaign]], [[WooCommerce]], [[WordPress]], and [[Slack]].

Jenkins is widely recognised within the ActiveCampaign community for promoting effective marketing workflows, customer-journey mapping, and system integrations that simplify complex business processes.

== Career ==
Before founding DigitalME, Ross Jenkins worked as a digital marketing consultant and automation specialist, supporting businesses in scaling operations through workflow design and CRM customisation.  
He launched **DigitalME** to bridge the gap between strategy and implementation in marketing technology — combining technical development with process automation.

In **January 2025**, under Jenkins’s leadership, DigitalME acquired [[ActiveWoo]], a WooCommerce-to-ActiveCampaign integration plugin, expanding the company’s capabilities within the e-commerce automation space.

== Recognition and media ==
Ross Jenkins has been featured in several business and technology publications for his expertise in marketing automation and entrepreneurial success, including:
* *Forbes* — for insights on responsible use of AI and automation in modern business  
* *Entrepreneur* — for strategies on scaling service-based businesses with automation  
* *Yahoo Finance* — for his commentary on remote work and digital agency growth  

He is also recognised by the [[ActiveCampaign]] community as one of the platform’s top automation strategists and has appeared in related industry podcasts and webinars.

== Expertise ==
* Marketing automation and CRM strategy  
* [[ActiveCampaign]] setup and optimisation  
* Workflow design and lifecycle marketing  
* [[Zapier]] integration and API automation  
* [[WooCommerce]] and [[WordPress]] development  
* Email and customer retention systems  

== Personal and professional focus ==
Jenkins advocates for a “human-first automation” philosophy — designing systems that enhance customer experience without removing personal engagement.  
He often speaks about balancing automation and authenticity in digital communication.

== See also ==
* [[DigitalME]]  
* [[ActiveCampaign]]  
* [[ActiveWoo]]  
* [[WooCommerce]]  
* [[Zapier]]  

== References ==
* Official website — [https://digitalme.cc/ digitalme.cc]  
* “DigitalME Acquires ActiveWoo” — DigitalME Blog, January 2025  
* “Why These Entrepreneurs Are Opting Out of Using AI” — *Forbes* (2024)  
* “Scaling Agencies Through Automation” — *Entrepreneur* (2024)  
* Ross Jenkins LinkedIn profile — [https://www.linkedin.com/in/rossjenkinsuk linkedin.com/in/rossjenkinsuk]  

== External links ==
* [https://digitalme.cc/ DigitalME Official Website]  
* [https://www.linkedin.com/in/rossjenkinsuk LinkedIn profile]  
* [https://www.forbes.com/forbes Ross Jenkins – Forbes feature]  
* [https://www.entrepreneur.com/ Entrepreneur.com]