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```mediawiki '''Navigation:''' [[Main_Page]] > [[Campaigns]] > AI Campaign Follow Up == AI Campaign Follow Up == === Introduction === The '''AI Campaign Follow Up''' feature in ActiveCampaign is a powerful update designed to enhance your email marketing efforts. This feature automatically triggers follow-up automations right after you send a campaign, significantly improving your engagement and optimizing your campaign impact. By utilizing artificial intelligence, you can create tailored follow-up emails based on your specific prompts, saving valuable time while increasing the relevance of your communications. === How to Access This Feature === The '''AI Campaign Follow Up''' feature is available to all ActiveCampaign users. To access this feature, ensure you are logged into your ActiveCampaign account. You can initiate follow-up automation directly after sending a campaign. === Step-by-Step Instructions === Here are the steps to utilize the '''AI Campaign Follow Up''' feature effectively: # **Log into your ActiveCampaign account.** # **Create and send a new campaign** following the standard campaign creation process. # After sending the campaign, you will see an option to trigger the follow-up automation. # **Enter your prompt** for the follow-up email in the designated input field. This prompt guides the AI in creating a relevant email. # Preview the AI-generated email. You can make adjustments if necessary. # **Confirm and activate the follow-up automation**. Once activated, the follow-up email will be sent according to the defined automation settings. === Configuration Options and Settings === When setting up the '''AI Campaign Follow Up''', several important '''configuration options''' come into play: * **Prompt**: This is where you specify what you want the AI to consider when drafting your follow-up email. * **Automation Settings**: Choose to activate your follow-up automation as soon as your campaign is sent, ensuring timely communication with your audience. === Best Practices and Tips === To maximize the effectiveness of the '''AI Campaign Follow Up''' feature, consider the following best practices: * **Keep Prompts Clear**: When entering your prompt, be clear and concise to help the AI generate more relevant content. * **Personalization**: Utilize personalization techniques in your prompts to enhance engagement. Tailoring your emails to individual recipient behaviors can lead to higher response rates. * **Monitor Performance**: After utilizing the AI-generated follow-up emails, track engagement metrics such as open and click rates to assess the effectiveness of your campaigns. === Common Use Cases with Examples === The '''AI Campaign Follow Up''' feature is suitable for various scenarios, including: * **E-commerce**: If you have just sent an email highlighting a new product launch, you can prompt the AI to create a follow-up that offers a discount or more information about the product. * **Event Invitations**: After sending out invitations for an event, the AI can generate follow-ups reminding invitees about the event and encouraging registration. * **Lead Nurturing**: For leads generated from a recent campaign, you can automate follow-ups that provide additional resources or information tailored to their interests. === Troubleshooting Section === While using the '''AI Campaign Follow Up''', users may encounter the following issues: * **AI-generated emails not sending**: Ensure that the follow-up automation has been activated after sending your initial campaign. Check your automation settings. * **Content relevance**: If the AI-generated content does not meet your expectations, refine your prompt for clarity and specificity before generating the email again. === Related Features === To further enhance your marketing strategies, consider exploring other features within ActiveCampaign, such as [[Automation]], which allows for more complex marketing workflows. === FAQ === * '''Q: Is the AI Campaign Follow Up feature available to all versions of ActiveCampaign?''' A: Yes, this feature is available for all ActiveCampaign plan types. * '''Q: Can I edit the AI-generated follow-up email?''' A: Yes, you can preview and make adjustments to the AI-generated email before sending it. * '''Q: How do I know if my follow-up emails are effective?''' A: Monitor engagement metrics like open rates and click-through rates to assess the performance of your follow-up emails. * '''Q: What if the AI does not understand my prompt?''' A: Ensure your prompt is clear and specific. Refine it if necessary to guide the AI better. * '''Q: Can I use this feature for any type of campaign?''' A: Yes, the AI follow-up feature can be utilized across various campaign types, including newsletters, promotional emails, and event invitations. * '''Q: How quickly will the follow-up email be sent after my campaign?''' A: The follow-up email will be sent according to the automation settings you configure immediately after the campaign is sent. * '''Q: Is there a limit to the number of prompts I can enter for follow-up emails?''' A: No specific limit is mentioned, but it's recommended to provide clear and focused prompts for best results. For more detailed guidance, you can refer to the ActiveCampaign resource on how to [[Create and send a campaign]]. ```
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