Editing Contact Scoring (section)

=== FAQ ===
'''Q1: How long does it take for the contact scores to be calculated initially?'''
A1: Initially, it may take up to several hours for the system to calculate and apply the contact scores.

'''Q2: How often are the contact scores updated after the initial setup?'''
A2: The scores are updated every 12 hours after the initial calculation.

'''Q3: Can I customize the scoring criteria?'''
A3: Yes, you can customize the criteria for scoring by defining actions and assigning weights.

'''Q4: What happens if my contact scores are not updating?'''
A4: If your contact scores do not update as expected, ensure setup is correct and wait the appropriate time; otherwise, contact support.

'''Q5: Is contact scoring available on all ActiveCampaign plans?'''
A5: No, the '''Contact Scoring''' feature is available only on the Plus, Pro, and Enterprise plans.

'''Q6: How do I set up scores for my contacts?'''
A6: You can set up scores by accessing the '''Contacts''' and then the '''Scoring''' section in your ActiveCampaign account.

'''Q7: What types of actions can contribute to a contact's score?'''
A7: Actions such as email opens, link clicks, website visits, and more can contribute to a contact's scoring.

By understanding how contact scoring works, you can better tailor your marketing efforts and improve your engagement with leads.
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