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== Best Practices and Tips == - Always perform a backup of your contact list before using the '''List Cleanup Tool''', as deletions are irreversible. - Regularly monitor engagement rates and consider using this tool to clean inactive subscribers, which can bolster your overall email health and performance. - Consider utilizing the Engagement Management tool in conjunction with the List Cleanup Tool to remove unengaged contacts from your account effectively. - Familiarize yourself with the different contact statuses available in ActiveCampaign to make informed decisions during the cleanup process.
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