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Contact Score and Deal Score
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== Best Practices and Tips == 1. **Consistent Scoring Criteria**: Ensure that you have standardized criteria for assigning points. This ensures fairness and consistency across all contacts and deals. 2. **Regular Review**: Periodically review your scoring thresholds and adjust accordingly based on engagement patterns and business changes. 3. **Use Scoring for Segmentation**: Leverage scores to segment contacts effectively for targeted marketing campaigns or personalized outreach. 4. **Focus on High-Scoring Deals**: Prioritize deals with high scores for your sales team's focus, optimizing chances for successful closure.
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