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Optimize your campaign for Dark Mode
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=== Common Use Cases with Examples === 1. **Branding Consistency**: For brands heavily reliant on logos, optimizing logos with light strokes can ensure visibility. For example, a brand using a dark navy logo may have trouble if clients change the background, hence the light shadow would maintain its presence. 2. **Subscriber Engagement**: Tailoring email campaigns for better readability during low-light conditions improves user experience and engagement. For subscribers who prefer Dark Mode, ensuring emails are visually appealing can result in higher click-through rates. 3. **A/B Testing Campaigns**: Send out A/B tests using images and logos formatted for Light and Dark Modes to gauge subscriber preferences, providing valuable insights into audience behaviors.
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