Editing Connect Square Loyalty (section)

== Common Use Cases with Examples ==
1. **Automated Marketing Campaigns**: Create campaigns that automatically trigger when customers earn loyalty points or redeem rewards.
2. **Loyalty Behavior Segmentation**: Segment customers based on their loyalty activity, such as how often they earn points, to tailor marketing efforts.
3. **Balance Notifications**: Send automated emails to customers highlighting their current loyalty point balance, encouraging ongoing engagement.