Editing Anti Spam Legislation and Email Marketing (section)

=== Common Use Cases with Examples ===
1. **Appropriately Obtaining Consent**:
   - A company launches a newsletter and utilizes a pop-up on its website to ask new visitors for their explicit consent to join the mailing list.

2. **Including Unsubscribe Options**:
   - An e-commerce brand sends promotional emails ensuring that each message includes an obvious and easy-to-use unsubscribe button at the end of the email.

3. **Handling Unsubscribe Requests**:
   - A non-profit organization promptly processes unsubscribe requests and ensures that individuals who have opted out are removed from future campaigns.