Editing Active Intelligence Workspace (section)

== Common Use Cases with Examples ==

Active Intelligence Workspace offers a wide range of applications tailored to meet the needs of marketers:

* **Campaign Optimization**: When faced with declining metrics, such as open rates, you can ask, “Why did my open rate drop in the last month?” The AI analyzes data and suggests actionable improvements to enhance future engagement.
  
* **Campaign and Automation Building**: For launching new initiatives, you can instruct the AI with prompts like, “Create a welcome series for new customers.” The system will automatically generate an effective campaign and necessary automations.

* **Performance Reporting**: Monitor your marketing efficacy by asking questions like, “Which campaigns drove the most engagement last month?” Active Intelligence will pull the insights, enabling you to make informed decisions.