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Using and maintaining a dedicated IP address
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== Best Practices and Tips == - **Weekly Sends**: It is vital to send emails at least a few times a week. Daily automation traffic can help maintain your IP's warmth. - **Engagement Monitoring**: Regularly engage with your audience and avoid sending emails to unengaged contacts. Keep track of your email open rates and interactions. - **Using Automations**: Implement daily automations to maintain ongoing communication and keep the IP active. - **Email Authentication**: Ensure authentication measures like '''DKIM''', '''DMARC''', and '''SPF''' are in place to enhance your IP reputation. - **Google Postmaster Tools**: Utilize Google Postmaster Tools to monitor your IP and domain reputation.
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