Editing Standard Conversion Events (section)

== Step-by-Step Instructions ==
Setting up a Standard Conversion Event is a streamlined process. Follow the steps below:

=== 1. Navigate to the Conversions Page ===
- In your ActiveCampaign account, go to the **Conversions Page** where all conversion functionality resides.
- Locate the section labeled **Standard Conversion Events**.

=== 2. Select an Event ===
You will see a list of pre-built conversion templates. You can select from the following:
- **Has made a purchase**
- **Has subscribed to a list**
- **Has submitted a form**
- **Has a tag**
- **Has clicked an email**
- **If the contact field is a specific value**
- **Has a custom object or integration event**

Click on the event most relevant to your objective.

=== 3. Follow the Prompts ===
Each event selection guides you through a setup wizard. Depending on the event type, you might be asked to:
- Choose specific forms, lists, or tags
- Set rule conditions for field values
- Define trigger criteria for custom objects or integrations

=== 4. Save and Test ===
After completing the prompts and validating your setup:
- Click **Save**
- Optionally, run a test using a sample contact to ensure the event triggers correctly

=== 5. Monitor Conversions ===
Once your events are active, data collection and performance tracking begin. You can monitor these metrics directly on the '''Conversions Page'''.