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SMS STOP clause requirements
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=== Step-by-Step Instructions for STOP Clause Implementation === 1. **Ensure the SMS Add-on is Activated:** - Before proceeding, make sure you have access to the SMS feature by purchasing the '''SMS add-on''' if you haven’t done so already. 2. **Compose Your SMS Message:** - When creating your SMS content, either through an automated campaign or individual messages, be aware that ActiveCampaign automatically includes the STOP clause if it is not explicitly mentioned. 3. **Include a CLEAR Unsubscribe Option:** - Remember that recipients can opt out by replying with the word “STOP”. Therefore, ensure that your message includes clear instructions, ideally around the context of unsubscribing. 4. **Understand Supported Keywords:** - Users can opt out by using specific keywords. While "STOP" is the primary keyword, other supported keywords include: * '''CANCEL''' * '''END''' * '''QUIT''' * '''STOPALL''' * '''UNSUBSCRIBE''' 5. **Send Your Message:** - When you send your SMS, every outgoing message that does not already specify a STOP option will append “Reply STOP to opt out” automatically after the message for the first 30 days.
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