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=== Step-by-Step Instructions === Hereβs how your clients can implement predictive content in their email campaigns: # Open the campaign designer within ActiveCampaign. # Drag the '''Predictive Content''' block into the email. [[File:Drag_and_Drop_the_Predictive_Content_block_into_your_email.png|center|thumb|Drag and Drop the Predictive Content Block]] # Click on the text that says '''Click here to add text''' for Variant 1. [[File:Click_here_to_add_text.png|center|thumb|Click here to add text]] # Provide the first version of the email content in the text area. Your clients can stylize this text and include '''personalization tags'''. Once the first variant is complete, click the '''Add a Variant''' button. [[File:Add_a_Variant_button.png|center|thumb|Add a Variant Button]] # They'll need to repeat the process by using the '''Add a Variant''' button to create up to five variations of content. To remove any variant, clients should click the '''x''' next to its name. After setting up the variations, your clients can proceed to add other content blocks to the email. To save their progress, they can click '''Save & Exit''' or move on to the Campaign Summary page by clicking '''Next'''. When the campaign is sent, ActiveCampaign will automatically deliver the variant that aligns best with each contact's preferences.
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