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== Step-by-Step Instructions == Once you're on the Landing Pages Dashboard, you can view your pages metrics. Below are the key metrics and how they are calculated and presented: === Metrics Overview === - **Page Views**: - Displays the total number of views your landing page has received, including multiple visits from the same visitor. This metric is automatically tracked, and no additional setup is required for '''Site Tracking''' to monitor visits. - **Conversions**: - Conversions encompass several actions: - **Form Submissions**: Captures all submissions made by contacts, whether or not they are on your mailing list. This validation includes submissions from both the "Pages Form" block (for accounts created before August 2, 2022) and the '''Inline Form''' block, which are both tracked by default. - **Button Clicks**: Recorded if there is an actionable '''call-to-action''' button on your page, which must include a link to be counted. You have the option to disable this metric for each button. - **Link Clicks**: Counts clicks on any link present on your page. Similar to button clicks, this is tracked by default, but can be individually disabled as well. - **Conversion Rate**: - This is calculated as the total number of landing page visits divided by the number of conversions, and is tracked by default as well. === How to Remove Button and Link Clicks from the Conversions Metric === If you wish to adjust what counts as a conversion, particularly to exclude button and link clicks from your metrics, follow these steps: 1. On the Landing Pages Dashboard, click the '''Edit Design''' button for the specific landing page you wish to modify. 2. Select the button or link for which you want to change the tracking settings. 3. Uncheck the '''Count towards page analytics''' option that appears. 4. Repeat these steps for each button or link on your landing page that you want to exclude.
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