Editing Messaging Performance (section)

== Step-by-Step Instructions ==
Once you have accessed the automation and selected the relevant email message, follow these detailed steps to analyze its performance:

1. **Select Email Message**: On the automation canvas, click on the specific email block to highlight it. This selection will allow you to access performance metrics for that email.
   
2. **View Performance Metrics**: After selecting the email block, look for the performance view panel. Here you will find:
   - **Open Rates**: The percentage of recipients who opened the email.
   - **Click Rates**: The percentage of recipients who clicked on any link within the email.
   - **Click to Open Rates**: The ratio of clicks to opens, providing a measure of engagement among those who opened the email.
   - **Unsubscribe Rates**: The percentage of recipients who unsubscribed after receiving the email.

3. **Analyze Results**: Review the metrics presented to identify which messages are performing well and which may require adjustments.

4. **Make Adjustments**: Based on your insights, consider making changes to your email content, targeting, or timing to improve performance metrics.