Editing Email Opt Out (section)

== Step-by-Step Instructions ==

Here’s how the integration handles the Email Opt-Out process based on specific events in ActiveCampaign:

1. **Subscription Event**:
   - When a contact subscribes to any list in ActiveCampaign, the integration will uncheck the '''Email Opt Out''' checkbox in Salesforce after the sync runs.
   - This indicates that the contact is now actively receiving emails.

2. **Unsubscribe Event**:
   - If a contact unsubscribes from all lists they were part of in ActiveCampaign, the sync will check the '''Email Opt Out''' box in Salesforce.
   - Consequently, this marks the contact as no longer receiving communications via email.

3. **Bounce Event**:
   - In case of a hard bounce event following an email sent from ActiveCampaign, the integration will automatically check the '''Email Opt Out''' box in Salesforce.
   - This means that the contact will be removed from any active email communications.

These automations serve to continuously update the communication status of contacts seamlessly across both platforms.