Editing Adding value to your emails in ActiveCampaign (section)

=== Step 1: Understand Your Timing ===
Timing is essential when it comes to sending emails. Determine the best day and time for your target audience. For instance, onboarding emails should be sent immediately after a sign-up, while abandoned cart emails should be sent during the time frame your customers typically engage with their emails.

To automate your email sends effectively, use ActiveCampaign's **automation** features, allowing you to send emails based on timed waits, conditional waits, or predictive sending.