Editing Social Data (ERJA) (section)

=== Introduction ===
Social Data, also known as ERJA (Enterprise Relationships, Just Analytics), is a powerful feature available in the '''Enterprise''' plan of ActiveCampaign. This service aggregates information about your contacts from various social media platforms and seamlessly integrates it into your ActiveCampaign account. By doing so, it enriches the contact records with valuable insights, including the contact's avatar and links to their social media profiles (excluding Facebook). Having access to this data allows businesses to foster more personal interactions, tailor their communication strategies, and enhance their overall marketing effectiveness.