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== Introduction == When you send a campaign through ActiveCampaign, you may notice that it displays a status of "Preparing contacts before sending." This status indicates that the system is working diligently to identify the contacts who should receive your campaign. Understanding this process is essential for effective communication with your audience, as it ensures that messages are delivered to the appropriate recipients. The duration for this preparation phase can vary; typically, it may take anywhere from a few minutes to up to an hour. Factors such as the number of contacts you are sending to and the presence of various lists or segments can affect this timing.
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