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== Introduction == A '''pipeline''' is a defined set of stages that outlines a sales process within ActiveCampaign. This feature is crucial for sales teams, enabling them to streamline their efforts and efficiently track the progress of deals. Users can create an unlimited number of pipelines, making it easy to cater to different sales processes. For instance, you might create one pipeline for selling advertisements, another for subscription services, and yet another for following up with existing customers to encourage upselling.
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