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== Introduction == The '''ActiveCampaign PayPal integration''' allows you to connect your PayPal account with ActiveCampaign, enabling seamless synchronization of order events and subscriptions (recurring payments). This integration is crucial for businesses that rely on PayPal for transactions and want to automate their marketing workflows based on those events. By syncing customer data directly to ActiveCampaign when orders are approved in PayPal, you can trigger automated workflows and manage customer interactions more effectively. This feature is available for Plus, Pro, and Enterprise plan types. Integrating your PayPal account with ActiveCampaign not only streamlines your data management but also provides insights into customer behavior and purchasing patterns, which can enhance your marketing strategies.
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