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== Introduction == Mapping hidden fields in Typeform is an essential feature for ActiveCampaign users who want to capture additional information without cluttering their forms. This capability allows you to send valuable data about your users directly from the Typeform submissions into ActiveCampaign. By using hidden fields, you can streamline data collection for various purposes, such as tracking user preferences, referral campaigns, or any other relevant data without displaying these fields in the user interface. This document will explain how to successfully map hidden fields from Typeform to ActiveCampaign, ensuring that data is accurately collected and stored for your marketing automation needs.
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