Editing Deliverability Terminology (section)

== FAQ ==

=== What does it mean if my emails are landing in spam? ===
Emails can land in spam due to poor sender reputation or lack of authenticated settings like DKIM and SPF.

=== How do I improve my open rates? ===
Improving subject lines and targeting your audience based on their engagement metrics can enhance open rates.

=== How often should I clean my email list? ===
List hygiene should be performed regularly, ideally every month, to maintain engagement and deliverability.

=== What is a hard bounce? ===
A hard bounce indicates a permanent failure in email delivery due to an invalid email address.

=== Are there risks associated with using a shared IP? ===
Yes, when using a '''shared IP''', your reputation may be affected by the actions of other senders on that IP.

=== Can I use my own domain for sending emails? ===
Yes, adding a '''Sending Domain''' in ActiveCampaign allows you to use your own domain for sending.

=== How can I check if my domain is blacklisted? ===
You can check various blacklists online as many services track domain reputations based on spam complaints and engagement metrics.

By understanding deliverability terminology and practices, marketers can enhance their email strategies and ensure their messages reach the intended audience successfully.