Editing Standard Conversion Events (section)

== Common Use Cases with Examples ==
Here are a few examples of how marketers can utilize '''Standard Conversion Events''' to track and optimize engagement:

=== Example 1: Ecommerce Purchase Tracking ===
Use the **Has made a purchase** event to trigger a post-sale email automation or report on product conversion rates based on campaigns.

=== Example 2: Lead Form Engagement ===
Use the **Has submitted a form** event to measure how many visitors convert to leads through a landing page form.

=== Example 3: Newsletter Signup ===
Mark a conversion when new contacts **subscribe to a list**, such as a promotional or welcome sequence list.

=== Example 4: Email Campaign Clicks ===
Trigger product interest campaigns when a contact **clicks an email**, signaling interest in a specific offer or content.

=== Example 5: CRM Integration with Custom Events ===
Use **custom object or integration event** tracking to log lifecycle milestones from external CRMs, like Salesforce or HubSpot.