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== FAQ == 1. What is a conversion in ActiveCampaign? A conversion is an event designed to track specific actions taken by your contacts, such as visits to key webpages or actions within automations. 2. How do I delete a conversion event? To delete a conversion, access the '''Conversions Overview''', select the conversion to delete, and confirm the action with the '''Delete''' button. 3. Can I retroactively apply a conversion to past contacts? Yes, by checking the box stating '''Apply this conversion to any contacts who triggered this conversion before it was created''' during setup. 4. What types of conversion events can I create? You can create conversion events for standard actions, segment conditions, attribution using Javascript, URL visits, and specific tracked events. 5. Is there a limit to the number of conversions I can create? No, there is no specified limit on the number of conversions you can set up in ActiveCampaign, but managing them effectively is crucial. 6. How can I view existing conversions? To view your existing conversions, navigate to the '''Settings > Conversions''' section in your ActiveCampaign account. 7. Can I modify a conversion once itβs active? No, once a conversion event is active, its configurations cannot be edited, though you can still view related automations. By understanding and effectively managing conversions in ActiveCampaign, you can significantly enhance your marketing efforts and track the engagement of your contacts accurately. ```
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