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Spam complaints and deliverability
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=== FAQ === '''Q1: What should I do if my emails are being marked as spam?''' A1: Review your email content, ensure you have clear opt-in practices, and monitor your engagement metrics closely. '''Q2: How can I know if I have a high spam complaint rate?''' A2: You can monitor your metrics in the ActiveCampaign report section to see how frequently recipients are marking your emails as spam. '''Q3: Is double opt-in really necessary?''' A3: Yes, double opt-in significantly reduces spam complaints by confirming that subscribers genuinely want to receive emails from you. '''Q4: How long does it take to see improvements in deliverability after making changes?''' A4: Typically, it takes 30-60 days for major mailbox providers to reassess your sender reputation after making significant changes. '''Q5: What should I include in my sign-up form?''' A5: Clear descriptions of the content subscribers can expect and a permission reminder are essential components of an effective sign-up form. '''Q6: Can I remove complaints from my records?''' A6: While you can manage your mailing list more effectively, you cannot remove complaints from reports; prevention is key. '''Q7: How do I clean my email list?''' A7: Regularly engage with your subscribers, remove inactive contacts, and consider using tools that help identify and eliminate bad addresses. By following the outlined strategies and recommendations, you can effectively manage spam complaints and enhance your email deliverability with ActiveCampaign. ```
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