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== FAQ == === 1. Can I see if my email went to a specific recipient's spam folder? === No, ActiveCampaign does not provide functionality to track if an email was marked as spam by the recipient's email service provider. === 2. What should I do if my emails are consistently landing in spam? === Review your sender reputation and email content, ensure compliance with best practices, and engage your subscribers frequently. === 3. How can I improve my email deliverability? === Focus on maintaining a clean contact list, sending relevant content, encouraging engagement, and monitoring performance metrics. === 4. Do certain words in my email content trigger spam filters? === Yes, certain phrases and excessive use of graphics or links can trigger spam filters. Keeping content clear and relevant can mitigate this. === 5. What are SPF and DKIM? === Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM) are authentication methods used to verify that your emails are authorized and help prevent them from being marked as spam. === 6. How often should I clean my email list? === Consider cleaning your email list at least once every few months, focusing on removing inactive subscribers and those who have opted out. === 7. Is it important to test emails before sending? === Yes, testing emails can help identify potential spam triggers and assess how they will be viewed by different email clients. By understanding and applying the best practices and troubleshooting tips outlined in this article, users can improve their email deliverability and minimize the risk of emails being marked as spam. ```
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