Editing Messaging (section)

== Messaging Performance in Automations ==

'''Joann N'''  
Last updated April 18, 2025 at 11:01 AM  

We’re introducing Messaging Performance, a new way to analyze and optimize your email messages within automations. This update gives you clearer insights into how each message is performing so you can fine-tune your strategy and drive better results.

=== Key Features ===
* '''New performance view''': See open rates, click rates, click to open rates, and unsubscribe rates for each message in your automation.
* '''New navigation''': When emails are selected, the screen will follow visually to the corresponding email block on the automation canvas, making it easier to analyze and optimize in context.

=== Benefits ===
* '''Better decision making''': See which messages are performing well and identify areas for improvement.
* '''Simplified workflow''': Manage all message insights and actions in one place.

=== Upgrade Instructions ===
This update is available to all users.

=== Additional Resources ===
* [[Overview of automation statistics]]