Editing Mark as Spam (section)

== How does a contact mark an email as spam? ==

In the world of email marketing, ensuring that your messages reach the intended audience is crucial for maintaining a healthy sender reputation and maximizing engagement. However, sometimes contacts may choose to mark your emails as '''spam''', which can negatively affect your deliverability rates and impact your overall success. Understanding how and why contacts mark emails as spam is essential for marketers using ActiveCampaign.

This article will explore the mechanisms by which contacts can flag emails as spam in ActiveCampaign, what happens when they do, and how you can manage and respond to spam complaints effectively.