Editing Engagement (section)

== How can I see which contacts are not engaged with my campaigns? ==

Engagement is a crucial aspect of any marketing campaign, as it helps you understand how your audience interacts with your content and offers. In ActiveCampaign, identifying which contacts are '''not engaged''' with your campaigns is essential for maintaining a healthy list and improving overall campaign effectiveness. By tagging contacts based on their interaction with your campaigns or website, you can create targeted strategies for re-engagement, ensuring that your marketing efforts yield optimal results.

This article will guide you through the process of identifying unengaged contacts using the Engagement Tagging automation recipe in ActiveCampaign, along with various best practices and troubleshooting tips.