Editing Email Opt Out (section)

== How Email Opt-Out Works with the ActiveCampaign Salesforce Integration ==

The '''Email Opt Out''' feature is a vital component of the ActiveCampaign integration with Salesforce, ensuring compliance with communication preferences of contacts and leads. This feature allows users to manage the communication status of their contacts effectively by utilizing a specific checkbox field within Salesforce.

This article explores how the Email Opt-Out function works, why it is important for maintaining healthy email communication practices, how to access the feature, and best practices for its use.