Editing Custom deal field overview (section)

== Custom Deal Field Overview ==

Custom deal fields in ActiveCampaign are a powerful feature that allows users to capture and manage important information related to deals within their sales pipeline. By defining specific custom fields, teams can gain deeper insights into their deals, tailor communications, and enhance overall efficiency in sales processes. This customization not only aids in organizing data but also ensures that relevant deal-specific information can be included in outgoing emails, allowing for more personalized communication.

=== Why This Matters ===
With Custom Deal Fields, users can create fields that are specific to their business needs, ensuring that critical information is always at hand. This capability aligns with effective deal management and helps in decision-making processes by allowing for better tracking and segmentation of deals.